Senior Brand Manager
Developing my creativity is a constant motivation that inspires me daily. Being the spokesperson for an image that gives value to a brand in an authentic way and connecting with the public is what drives me to continue loving my profession.
For some years now, I have explored the fascinating world of tourism and hospitality, where I have found my true passion. This sector allows me to expand my global perspective and apply my branding and marketing skills effectively.
Although I am of Mexican origin, I was born in Senegal and grew up immersed in a mosaic of cultures that includes Sweden, Brazil, Singapore, Mexico and finally Spain. Since my birth, I have lived traveling and exploring the world, which makes me an adventurous soul. This passion for traveling helps me connect with all kinds of people.
Outstanding project
professional challenges
My goal is to create more than just images; I seek to tell stories that inspire and connect with other people, giving meaning to the way we communicate.
This project represented an important challenge for me due to its graphic dimensions and the impact it would have on the town where it was developed.
mural
Mural for the facade of a hotel located on the coast of Barcelona (Calella). The message we seek to convey is HAPPINESS INCLUDED, in its Stay & Enjoy segment.
The “hello” welcomes you to Calella and the lighthouse is an identifying element of the city.
I wanted it to be a fun, striking work, full of color and that went outside the framework of convention. I decided to convey the idea of summer through movement, life, sea, nature, vitality, dreams and strength. These concepts were my source of inspiration for its creation.
Hotels
graphic materials for hotels
My experience supports me to be able to identify the operational and marketing needs of a company effectively, and address them successfully.
hotel directory
uniformity manual
signage
Corporate visual identity
VISUAL IDENTITY FOR CHILDREN'S SPACES
To maintain coherence in communication, it is essential to maintain a linear discourse that follows a common thread.
Housekeeping
Offering a differential service is what makes you stand out from the competition, which is why it is crucial to take care of every detail and that the visual image you give to each element where you transmit your brand reflects these values.
As communicators, it is our responsibility to raise social awareness and convey a sustainable message whenever possible.
pillow menu
Amenities are a fundamental part of the guest experience, as they make them feel cared for. For this reason, it is essential to project a corporate image that is close, friendly to people and respectful of the environment.
amenities
MICE
gastronomic sector and mice
The importance of professional communication for Mice gastronomic services in hotels is key to a good sales strategy.
The packages can be very extensive and cause confusion for clients who are going to hire this service.
web services mice
To address this need, a website was created that acts as a catalog.
It is an attractive element for the client and provides information in a clear and effective way.
Food & Beverage
restaurants
This type of business requires direct and often variable information, but that does not mean overlooking the small details that make your brand come to life.
restaurant menus
A restaurant's menu represents an excellent opportunity to captivate diners by opening their appetite through the sense of sight and establishing a connection with them.
It is also important to take care of the environment that surrounds them and take advantage of these elements to make ourselves known through other communication channels or invite them to recommend us if they have had a pleasant experience.
External advertising
Billboards and marquees
Not only what happens inside our establishments is decisive in making a difference, it is also crucial to establish a presence abroad and promote the brand through an appropriate communication strategy.
Social networks
The importance of social networks increases daily. These platforms represent a direct link with your target audience, so it is essential to know how to take advantage of them.
profiles of clients I have worked with
@cocoonspa_lazurehotel
Editorial
editorial SECTOR
In many scenarios, and even though we are in the digital age, printing information is still essential and a habit for many reading lovers.
magazine and newspaper articles
I also have extensive experience in the publishing sector, I have worked creating layouts for internationally renowned newspapers such as the Financial Times, The New York Times Magazine, China Daily or British Airways' High Life magazine and other local agricultural magazines.
Packaging
FOOD packaging
Part of my profession has allowed me to explore my most versatile side working in other areas such as food packaging. In this case I had to design the packaging of an emerging ice cream brand in the local market.
Testimonials
Wheter it is in advert creation, or designing our printing advertising sections that have been carried in The Economist, the Financial Times, The New York Times and Newsweek, her work has always been exemplary. I have no hesitation in recommending her to you”
Samia Hamidouche Director of Quantum Productions
“I am very pleased to be writing a recommendation for Ana. She has been a very valuable contributor to QCPTV for many years, and I hope we can continue to count on her services for many more.
I have worked very closely with her during this period and her attitude, her availability, her ability and her delivery of all requests made of her have been first class.
She has always applied herself wholeheartedly to any design or creative request and we have always been happy with the results of her work.
I do not hesitate in recommending her to any firm wishing to benefit from the quality, quantity and spirit that she brings to everything she does.”
Andrew Rourke Director of QCPTV
Let's work together!
Join me on this creative journey. Every brand has a story to tell and together, we can transform ideas into reality and make the world see through a new lens.
As you have seen, I am fortunate to have an extensive background in different sectors and I have channeled my creativity into creating visual experiences that capture the unique essence of each brand. During the last few years I have worked in collaboration with an exemplary marketing team, organizing and executing communication strategies to position brands in the corresponding market, giving them the voice and visual identity necessary for each case. I'm ready to immerse myself in projects that challenge my creativity and expand my horizons.
Let's talk soon
